Do you want to lower operational costs and secure long-term growth for your business in the easiest way?
Simply, your customers’ experience is the secret key for this case.
Unhappy customers are expensive. And 86% of customers are willing to pay more for a better experience, according to research by American Express.
Here are 7 steps that will guarantee more growth for your brand:
- improve your team
Satisfied customers start from a good experience with your employee. So start to understand what is the obstacle that stands between your employee and your customer.
- Be open to your employee’s ideas:
Especially those who interact directly with your customers. As they the most part of your business that knows your customers’ perceptions & expectations.
- Use tech to create breakthrough customer experiences:
Today AI (artificial intelligence) can improve your customer experience with small details but very worthy to your customers.
You can use AI as a customer service assistant. Your main role here is to find the technology application that fits your business model.
- interact personally with customers:
Your customer will be more engaged with your brand if you can understand them well. Make them feel that you made everything to match their needs and pain points especially.
This can be true with many steps like offering recommendations based on past purchases or adapting your website to offer dynamic content based on user preferences, etc.
- Use customer journey mapping Illustration:
Put down your customers’ journey with your brand starting from Day1 to the purchasing process and coming back for your brand more times. This will help you to have deep knowledge about your customers and how they feel in every step with your brand. Then use this information to improve their experience with a clear sky.
- Listen to your customer’s word:
Let them express their experience with you by their own word. This lets you understand their feeling, thoughts, and expectations accurately.
- Generate tailored content that fits your customers:
Gain more conversions with more expected buyers by building a strong relation with your targeted customers. This will make them more loyal to your brand over time. That it’s why we are here. And if it sparks your interest start contacting us THE PORTAL agency for our marketing services.