Dar Al Kotob Branding
Dar Al Kotob is an independent organization that aims to re-disseminate the culture of reading among Arab youth. And that came through gathering a large base of books in one place.
Our role was to create a new brand identity that expresses their soul and functionality to catch a respectful impression with their targeted clients. We set a visual identity that reflects their vision and values in each element. That helped us express their Culture and identity.