Dar Al Kotob

Dar Al Kotob is an independent organization that aims to re-disseminate the culture of reading among Arab youth. And that came through gathering a large base of books in one place.

We cooperate with them to build a social base of followers on their social media channels. Our strategy targeted 2main types of audience are book producers and book readers. The second phase of our strategy was to gain new followers through generating highly informative content that was consistent with the organization’s goals. We were pleased to gain more than 853k new organic followers depending on our interacting strategy.

Facebook page: Daralkotob


Design, Digital, content, social, facebook, marketing
Dar Al Kotob