Louree Branding

Louree is a shipping company that is specialized in all shipping solutions like heavy tracking for organizations and even shipping for individuals.

We start with Louree from scratch to create a full visual identity that supports the values of responsibility and trust. That’s why we choose a complementary pallet with blue & orange shades to express their values. Here, the blue elements came to reflect a kind of smoothness and trust in the brand. On the other hand, the orange lines came to represent the vibrant approach they take and their speed in handling shipments.

All of these ideas succeeded in reaching a visual identity that shows the real values and vision of the brand. Hence, we can see it in each detail, starting from the team Louree uniform to the identity of the shipping trucks.